Web marketing, Social Media and Search Engine Optimisation (SEO) are very important in ensuring you get found. Using the huge power of Search Engines to target your key markets and generate more traffic is the best, and most cost effective, way of finding new customers.
Google puts the paid adverts above the natural listings when you’re doing a keyword search. So for most businesses having an active and targeted Google AdWords campaign is a really good way to get seen first. Often (unless you’re in a really competitive market) it’s a very effective and low cost way of driving traffic to your website. Also, if you’re not advertising there it’s very likely that one or more of your competitors will be, so you’ll be missing out. Our Google AdWords Account Managers are Google Certified and highly experienced in managing and optimising PPC campaigns.
Maintaining a presence on social media (like Twitter, Facebook and LinkedIn) has many benefits to your company. We can help you target and expand your audience, improve customer relations, boost customer satisfaction, get ahead of your competitors and increase brand awareness. Make the most of your social media channels, just get in touch!
Search Engine Optimisation (SEO) is an art form. There are many different ways in which to optimise your website to help increase its rank in Google and the other main search engines.
We approach SEO from a logical and honest point of view. If your website does exactly as it says it does, and reflects this within the main content pages and sub pages then you have already made the biggest step towards a decent ranking. Too many websites try and fool the search engines, or are too elaborate from a design or content perspective. This really won’t help.
Back linking is an effective way of increasing your web presence and showing Google and the other search engines that you’re a popular & talked about website. Back linking works by getting your website mentioned on other websites in relevant and targeted ways. The content added always includes a hyperlink back to the relevant content on your website. We offer this as a managed monthly service.